From new college grad to SEO Subject Matter Expert, Ryan Brady is the perfect example of how persistence and enthusiasm can go a long way at TSL Marketing.
“I had just graduated college when I accepted a telemarketing position at TSL. Around that same time, TSL had started a creative department, which was something I was interested in as I had majored in digital art and design.
I began asking colleagues on the digital team if I could lend a hand on projects. They didn’t take me up on my offers at first, but I continued putting myself out there. After a couple of years, TSL opened up positions internally for the creative digital team. I thought, ‘This is perfect. This is my calling.’
Unfortunately, I didn’t get any of those spots, but I kept poking. TSL continued to get more digital work from new and existing customers, and eventually I was assigned a few hours per week to code emails. Delivering quality work on a few projects was the foot in the door that I needed.
Before I knew it, I had about eight hours a week in addition to being on the phones. The department was growing, and I continued to make myself available for design. My digital hours increased slowly until I was full-time creative. After about 3 years of experience working on landing pages and websites, I was asked to help out with technical SEO. I began with fixing images and links that were broken, but over time, I gained expertise in more advanced practices like optimizing content.
I got very lucky. I didn’t even find TSL at the start of it — they found me. We didn’t even have a creative team at the time. I stuck with TSL and just made sure I kept poking. And then it just snowballed.
There was always the sense of family that TSL gave me that I didn’t feel anywhere else. Nothing is perfect, but I appreciated the way TSL treated me and the way I felt like they’re always investing in me. The work I’m doing now is because TSL trained me and gave me the opportunity to learn. It was a bit of good timing, but it was also because TSL took the time as well, and I’m so grateful for it.”
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