Social Media: The Revolution
Posted by Tara Robertson on Fri, Jun 18, 2010 @ 08:22 AM
Is Social Media a Fad? This is what many people are asking across the world. As businesses become more inundated with the need to adopt and adapt social networking, there is still that question on whether or not social media will fizzle out. We recently ran across a video on youtube that I would like to share with you. Not only does the video speak of the revolution known as social media, but it also backs up this theory with a number of statistics; thus proving social media to be not only on the rise, but also too large to fizzle out. For example, social media has overtaken porn as the #1 activity on the web. While this is a funny number to mention, it also proves that search engine has become more about networking than personal use. Here are some additional highlights I pulled out:
- By 2010 Generation Y will outnumber the baby boomers: 96% of them have joined a social network
- Facebook added 100 million users in the last 9 months (the majority of facebook users are over 35)
- If facebook were a country, it would be world's 4th largest
- 80% of companies are using linkedin as their as their primary tool to find employees
- 80% of twitter usage is on a mobile device (imagine what that means for bad customer service)
As this article will note.
Social media is not a fad, "it's a shift in the fundamental way we communicate." Check it out for yourself: